Dodge and Burn - Intro to Classic Black & White Photographs - Online Live

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This is the third class in Rich’s "Intro to Classic Black & White Photographs" series. This is a complete, standalone class and does not require attending other classes in the series. The class runs on Wednesday, March 10th from 6:00pm to 8:00pm Pacific Time.


Let's start with a question: Can you create the look of classic black and white photographs using digital tools? Well, according to Rich Seiling, "Yes you can!" Rich, a Master Printmaker and former Assistant Curator at The Ansel Adams Gallery, will show you how to create the look of 20th century masters with 21st century tools. His workflow has been used to create countless prints for prestigious galleries and museums, but there are no tricks involved. By using a straightforward process that mirrors how darkroom materials work, Rich will show you how to create prints with the rich tonal scales, delicate highlights, and luminous shadows that are the hallmark of a classic B&W print. The beauty of classic black and white is not about what tool you use, but how you use it.

Looking Glass is proud to present a four part series of classes taught by Rich, each two hours long. The series occurs once a week for four weeks. Sign up for the session(s) that interest you most, or all four! To see all of the classes in the series, click here.

NOTE: Rich will primarily use Photoshop for his editing and demos during these sessions.


Dodging & Burning (aka brushing) can make the difference between a ho-hummer and a masterpiece. Learn the how you can capture the viewer and guide the eye while creating a more expressive vision.


This Online Live class will be conducted using Zoom. You will receive the Invitation Link to access and attend the presentation 1-2 days prior to the presentation date.


Rich Seiling’s passion for capturing light and beauty with photography has led him on a series of adventures that have shaped his vision and view of the craft.  From a stint at The Ansel Adams Gallery in Yosemite as an assistant curator, to his pioneering work in digital printmaking, founding of a leading fine art printing studio, and 22 years living in and photographing the Yosemite region of the Sierra Nevada, Rich has deeply explored the vision and craft of photography while continuing to express his own vision. 

He learned photography in the darkroom, seeking to make prints with the rich tonal scale exemplified by the West Coast traditions of photography. But his frustration with color processes lead him to explore digital photography starting in the early 1990s.

Combining his darkroom knowledge with digital tools led to a process for making color prints of museum quality that pushed the process to new heights. His reputation for making vibrant yet realistic digital prints allowed him to help photographers like Galen Rowell, Jack Dykinga, Robert Glenn Ketchum, and many others, make the transition to digital fine art printing. With his team at West Coast Imaging, he has helped produce numerous museum shows, supplied prints for leading galleries, and done prepress for art books from publishers like Taschen and Houghton Mifflin. 

His simple yet powerful Photoshop workflow, tested on tens of thousands of prints at WCI, is in use by many top professionals, and has been taught to countless students across the country through workshops and lectures.

Working in both black & white and color, Rich strives to capture the profound beauty of nature and communicate it through vibrant, and sometimes large, prints. He considers himself a student of light, discovering its qualities and how it communicates the inherent realities of a subject, often seeking out fleeting moments of rare light that make the landscape sing its own voice.

Driven by the belief that each photographer has a unique story only they can tell, Rich teaches the art of photography through workshops and articles. His goal is to help students unlock their potential to tell their own stories by helping them gain control of the craft, expand their vision, and most of all, to experience the enrichment and joy that photography brings.